From Personal Struggles to Leadership and Transformational Coaching

I've always believed in the power of resilience, tenacity, learning and the human spirit. My journey reflects a commitment to overcoming challenges, navigating imposter syndrome, managing perfectionism, and addressing procrastination. These experiences have equipped me with a unique perspective and depth in coaching.

With over 25 years of experience in SMEs, I've had the privilege of contributing to business growth and supporting individual development. My passion lies in working with ambitious individuals who aspire to reach their full potential.

My experience isn't just theoretical; I've lived it. With an 11-year stint as the founder and CEO of an e-commerce company that grew to dominate its industry in the UK, I've experienced the exhilarating highs of unprecedented success. And navigated the complex challenges that its eventual failure presented, every experience teaching me invaluable lessons.

While my professional accolades and certifications as a coach might vouch for my proficiency, it's my personal experiences that truly define my coaching style. Diagnosed with a rare cancer at age 20, I possess an innate understanding of the true essence of determination and resilience. From enduring workplace bullying to consistently challenging conventions since my school days, and setting up my own company, I've always chosen to tread a unique path. My belief in transformative coaching is rooted in digging deep to address core challenges, and this connection to my experiences fosters an approach that is both empathetic and impactful.

I continually invest in my growth – both as a coach and as an individual. This commitment ensures the results I provide are not only exceptional but deeply meaningful.

If you're in search of someone who doesn't just speak from training but from lived experience, someone who'll challenge your beliefs and help you realise your ambitions, then I’d love to hear from you. Find out more about my 1:1 Coaching and Group Coaching, or simply get in touch by emailing [email protected]

Qualifications and Training

Rich Litvin Training Courses

I have completed multiple courses with Rich Litvin, one of the world’s leading coaches celebrated for his profound ability to unearth the extraordinary in top performers globally. These include:

  • Group Coaching Course: Aimed at refining skills essential for coaching high achievers in a group setting.

  • Exponential Coaching Course: Focused on developing world-class 1:1 coaching techniques for super-high achievers.

NLP & Hypnotherapy

I’ve trained to the Master Practitioner level in a selection of Talking Therapies which inform and inspire my work as an Executive Coach:

  • Master Practitioner in NLP (Neuro-Linguistic Programming)

  • Master Practitioner in Hypnotherapy

  • Master Practitioner in Time Line Therapy

  • Master NLP Coach